Posts Tagged ‘Viral Media’

Viral marketing news and other viral happenings in the Denver Metro and Boulder area.

Ok, I guess I’ll take a short break from watching the This Too Shall Pass video from OkGo to write this update. Since the video doesn’t have anything to do with Colorado, I won’t include it here.

More Colorado Cleavage – Last week Colorado Springs was banning puppet cleavage, this week the human variety is under siege in Aurora. Local coffee shop Perky Cups had to remove a banner featuring a bikini-clad barista. Apparently, Perky Cups’ schtick is scantily clad servers. Of course the fact that the banner was taken down has generated far more attention than if it had stayed up, with the story making national news and generating a lot of internet buzz. Personally, I prefer coffee shops that share my obsession for the bean itself, such as Ozo in Boulder and Kaladi in Denver.

Epic Longboard Sliding – I have a number of cycling friends who view longboarders as a nuisance and nothing more. If you share their opinion, you’d better watch this video. It is produced by longboard company Bustin Boards and shot in the mountains of Colorado. Grace and athleticism, that’s all I have to say.

Cubicle Wars 2010 – If the longboard dudes had spent less time boarding and more time playing World of Warcraft, they might have produced this video instead. It was created by Boulder software company Windward Reports, and is the sequel to 2006′s Cubicle Wars. The original has been watched almost two and a half million times. The sequel is funnier.

IE6, May It Rest In Peace - And speaking of software geeks, Denver-based Aten Design Group hit the viral jackpot when they were written up in Techcrunch for staging a funeral for Microsoft’s IE 6 web browser. This was a brilliant stunt all around, combining absurdity and niche-enthusiasm with just the right amount of media savvy. Perhaps the icing on the cake was the fact that Microsoft actually sent flowers to the event. Long live Aten Design, and may IE6 rest in peace.

A High Fiber Diet? – Google is looking for a suitable community to test their planned ultra high-speed broadband network, and several local communities are putting on their Sunday best. The network will deliver up to one gigabyte per second to the home. That’s enough to deliver a typical DVD in a few seconds, and roughly a thousand times what most people have today. The City of Boulder has created a web site, Facebook fan page and Twitter feed dedicated to the effort. And a map showing the location of all the residents hungry to watch Cubicle Wars in high-def.

Self-Promotion for Good – This one isn’t viral yet, but it should be. Colorado non-profit Ubuntunow.org has created a virtual wall of supporters, which you can join for a donation of $10 (or more if you want). The donation goes to help promote gender equality and support the fight against rape and HIV/AIDs in South Africa. And you get your face on the wall and a link to whatever you would like to promote to boot.

Little Green Lobbyists – When I first saw the Peeping Tom Alien a few years ago, I was scared to be alone in the dark. This might be a little freakier. Jeff Peckman, the man who introduced the Peeping Tom Alien to David Letterman, held the Extraterrestrial Affairs Commission’s “Welcome to Earth” campaign launch at the Jefferson County Fairgrounds on Thursday. In case you weren’t there, he was campaigning for support for the group to become an official part of Denver city government. Elected officials in Boulder and Colorado Springs are in favor of the measure, as it would make both cities appear uncharacteristically level-headed in comparison.

Back to This Too Shall Pass. Amazing what you pick up the second hundred times you watch it.

This is a weekly update, please comment if there are topics or items I have missed.