Two Octobers Blog

Paid Media

Targeted paid media drives awareness, website visitors, leads, and revenue. Learn best practices and recent updates in Google, Meta, LinkedIn and others by exploring our resources below. Need more? Explore Two Octobers’ paid media management services.

All Analytics articles below. Or view our GA4 resources.

Digital Marketing Updates: January 2026

Kris Skavish January 2, 2026

New this month: the latest studies on achieving better LLM visibility, get top placement on LinkedIn, and lower Google Ads audience size limits.