Content Marketing

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tapping into the true power of content

Producing content is table stakes. No surprise. But how to develop content and measure impact is key to educating prospects, earning their trust, and closing the sale.

A strong content strategy lives at the intersection of searcher interest, buying behavior and identifying unmet needs that only your unique brand can fill.

Prepare to tell a strong revenue impact story with Two Octobers.

our work

we value impact

finding new customers

for a natural food company, our content program drove 18% more new website visitors who purchased twice as much as new visitors last year.

300% more customers

audience-targeted content program helped grow purchases for insurance company.

I’ve had nothing but a great experience with Two Octobers. The professionalism and detail provided on our content and strategy audit was much more organized and easier to work from than other co’s we’ve worked with. – Luke

work with us

content marketing services

A partner who works closely with you to produce more customers from your website.

content marketing coaching

Starting at $1,000. Improve your skills with one-on-one training while getting more done.

content marketing workshops

Attend one of our regular training sessions to improve your skills.


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How to Use the Jobs to Be Done Framework to Improve Your Marketing Messaging

When it comes to creating website or ad copy, personas don’t always provide helpful information. We share how to think about the true motivations of consumers that lead to purchase, and leverage that in marketing copy.
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recorded workshop

How to craft an audience-driven seo content strategy

How to build a content marketing plan using data-driven sources that addresses user needs and improves organic search performance
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3 reasons your organic conversion rate is dropping

When it comes to your organic traffic, there are three likely causes of low conversion rates. Find out what they are and how to fix them.

does your content grow your business?