Co-CEO
Kris Skavish
Kris’s Perspective
Hear from Kris on topics including marketing strategy, AEO, and team culture.
AI-Powered Prospect Research Generates Better Personas
February 5, 2026
Build personas that work better for content marketing. Uncover new data sources for prospect needs, then use AI to synthesize the research.
Digital Marketing Updates: February 2026
February 3, 2026
What's new in paid ads in Google, Threads, and ChatGPT; a new study about the consistency of answers in AI tools.
The Power of Peer Meetings and Critical Feedback
January 8, 2026
How we used peer-to-peer meetings to improve relationships, build trust, and transform our workplace culture.