Digital Marketing Industry Updates: October 2023
Kris Skavish
October 2, 2023
Walk through the fallen leaves of recent digital marketing news. Microsoft's API for ads in chat AI & a major Google ranking algorithm update.
Two Octobers Blog
Marketing Resources
All Analytics articles below. Or view our GA4 resources.
How to Establish KPIs for Digital Marketing Campaigns
Jeff Rovner
September 24, 2023
A critical part of any marketing campaign is to set clear goals. We walk through three approaches to establishing digital marketing KPIs.
Digital Marketing Industry Updates: August 2023
Kris Skavish
August 2, 2023
Read our summary of major developments in Google Analytics, paid media, and SEO.
Digital Marketing Industry Updates: July 2023
Kris Skavish
July 3, 2023
Our July update on digital marketing news includes the best of GA4, Google & LinkedIn ads features, and technical SEO deprecations.
Digital Marketing Industry Updates: June 2023
Kris Skavish
June 1, 2023
The impending Google Analytics change and Google's steps into generative AI for ads and search results. It's our June digital marketing update.
Digital Marketing Industry Updates: May 2023
Kris Skavish
May 1, 2023
Digital marketing never rests. But we're here to pull out the news that matters. See our updates for May 2023.
Digital Marketing Industry Updates: April 2023
Kris Skavish
April 1, 2023
We've filtered the industry news into the most important and impactful updates from last month. Read our summary.
Digital Marketing Industry Updates: March 2023
Abby Curtis
March 3, 2023
Our experts have compiled a list of the most important and impactful industry updates in digital marketing today. Find out more.
3 Signs You’ve Outgrown DIY Marketing (and what to do next)
Morgan Hassell
September 14, 2022
When growth has plateaued, it may be time to hire a digital marketing expert. We identify the signs, and what to look for in an outside resource.