Digital Marketing Updates: May 2026
Kris Skavish
May 1, 2026
New this month: Google and Meta neck-and-neck with ad revenue and you can now schedule GMB posts.
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SEO & AEO
Search Engine Optimization and Answer Engine Optimization help search engines, AI tools, and users better understand your website’s content and make it visible. SEO and AEO encompasses many processes, including technical fixes, user experience considerations, and content. Learn more by exploring our resources, or check out our SEO & AEO services and one-on-one digital marketing training.
All Analytics articles below. Or view our GA4 resources.
6 Questions to Ask About Your Content for AI Visibility
Kris Skavish
April 2, 2026
Six diagnostic questions marketers can use to evaluate wether their content is well-positioned for AI answers.
Digital Marketing Updates: April 2026
Kris Skavish
April 1, 2026
ChatGPT ads, Meta changes click-thru conversions, Google expands personalization and more SEO, AIO, and paid media updates this month.
Digital Marketing Updates: March 2026
Kris Skavish
March 2, 2026
Decreasing visibility of GBPs, Bing shares Copilot queries with webmasters, Google Grants with Store Visits, and more updates.
AI-Powered Prospect Research Generates Better Personas
Kris Skavish
February 5, 2026
Build personas that work better for content marketing. Uncover new data sources for prospect needs, then use AI to synthesize the research.
Digital Marketing Updates: February 2026
Kris Skavish
February 3, 2026
What's new in paid ads in Google, Threads, and ChatGPT; a new study about the consistency of answers in AI tools.
Digital Marketing Updates: January 2026
Kris Skavish
January 2, 2026
New this month: the latest studies on achieving better LLM visibility, get top placement on LinkedIn, and lower Google Ads audience size limits.
Digital Marketing Updates: December 2025
Kris Skavish
December 1, 2025
Read about ads coming to ChatGPT; an AI agent in Google Ads; SEMrush acquisition; anonymous Google reviews.
Digital Marketing Updates: November 2025
Kris Skavish
November 3, 2025
Updates this month: Meta AI Chatbot, Reddit partners with G2, and the pluses and minuses of AI browsers.