blog Analytics Business for Good Content Marketing Marketing Resources Marketing Strategy Paid Media SEO & AIO All Search Search Guide to SEO Topic Clusters A pillar and cluster strategy is an SEO-driven approach to developing and organizing content. Find out how to implement it. Abby Curtis April 5, 2023 Digital Marketing Industry Updates: April 2023 We've filtered the industry news into the most important and impactful updates from last month. Read our summary. Kris Skavish April 1, 2023 Understanding Search Intent Search intent is the intention behind a Google search — why is the user searching? Find out more about the types of search intent and how to optimize for them. Abby Curtis March 28, 2023 Intermediate, Understanding GA4, User engagement GA4 Engagement Metrics: Session Duration & More Learn about Session Duration in GA4, how the user_engagement event makes it a more useful metric, and how Average Engagement Time per Session is measured. Nico Brooks March 22, 2023 Beginner, Reporting, Understanding GA4 Intro to GA4 Part 4: Reporting Check out our crash course on how to get the most out of GA4 reports. Nico Brooks March 21, 2023 Beginner, Understanding GA4 Intro to GA4 Part 3: Navigating the GA4 Interface Having trouble understanding the GA4 interface? Let's walk through the platform to demonstrate how to quickly and efficiently find the data you need. Nico Brooks March 21, 2023 Beginner, Understanding GA4 Intro to GA4 Part 2: GA4 vs. Universal Analytics GA4 is coming — find out the differences between GA4 and Universal Analytics to make the transition a smooth one. Nico Brooks March 21, 2023 Beginner, Understanding GA4 Intro to GA4 Part 1: The Event Model In this GA4 tutorial, we what events are, the parameters you need to know, and naming conventions. Nico Brooks March 21, 2023 Data-Driven SEO Data-Driven Content Ideation: How and Where to Find Content Ideas Wondering how to find content ideas for your digital marketing strategy? Look to the data. We’ll show you how. Abby Curtis March 20, 2023 Three Vital Resource Connections for Creating a Registered Apprenticeship Explore the many resources available to businesses when creating a new registered apprenticeship program. Jamil Chughtai March 20, 2023 Beginner, User engagement GA4 Funnel Exploration: Where Do Users Go After Landing? There's a hidden feature in GA4 Funnel Explorations that enables you to report on where users go after landing on your site — find out how to use it. Nico Brooks March 20, 2023 Content, Strategy How to Develop an Effective Content Distribution Strategy Creating content is great, but it’s hard to move the needle without content distribution. Find out how to put together a content distribution strategy. Abby Curtis March 7, 2023 Previous Page1 Page2 Page3 Page4 Page5 Next subscribe Sign up for our newsletter to get the first look at new blogs.
