Digital Marketing Updates: November 2026
ChatGPT ads updates; Google rebuffs rank trackers; video & written content published together generate more citations.
Targeted paid media drives awareness, website visitors, leads, and revenue. Learn best practices and recent updates in Google, Meta, LinkedIn and others by exploring our resources below. Need more? Explore Two Octobers’ paid media management services.
All Analytics articles below. Or view our GA4 resources.
ChatGPT ads updates; Google rebuffs rank trackers; video & written content published together generate more citations.
Concerned that your paid media isn't well-managed? Test your hunch by asking these five questions about the service you're getting.
New this month: publishers buying more ads; ChatGPT ads expanding; Google's 4th algo change this year; more AIO's for brand searches.
AI-generated content rules, Reddit citations on ChatGPT decline, Google Display moving to DemandGen, and Meta AI works with Meta Ads.
GSC now shows views for third-party platforms like IG, YouTube & TikTok; Yelp partners with OpenAI; ChatGPT ads now have better performance marketing tools.
What's new in ChatGPT ads, Google Ads target CPA bidding, generative AI reporting in Search Console, and a new way to measure commodity content.
New this month: Google Marketing Live unveils AI-powered ad formats and shopping experiences, plus Google publishes its official guide to optimizing content for AI search and citations
New this month: Google and Meta neck-and-neck with ad revenue and you can now schedule GMB posts.
Learn how to work with AI in Google Ads and Meta Ads to drive better performance while keeping humans in the driver's seat.