blog Analytics Business for Good Content Marketing Marketing Resources Marketing Strategy Paid Media SEO & AIO All Search Search Sortable Date Comparisons in Looker Studio Tables Looker Studio's comparison date range columns are nice, but frustratingly not sortable. Learn how to create a table with sortable comparison columns. Nico Brooks December 31, 2024 Digital Marketing Updates: December 2024 Google tests AI Sales Assistant with conversational advice; TikTok launches an AI tool to create videos from URLs for effortless ads. Kris Skavish December 2, 2024 Looker Studio Analytics Roundup – Updates from November 2024 Trouble with troubleshooting, new features in GA4 & Looker Studio, what "do not sell" means in privacy regs, and articles that made Nico smarter. Nico Brooks November 30, 2024 Tracking AI Traffic in GA4: A Step-by-Step Guide Report on traffic from people clicking through from AI services like ChatGPT. Build an exploration with a custom segment + a new channel group for AI traffic. Nico Brooks November 14, 2024 Digital Marketing Updates: November 2024 The latest developments in digital marketing include Meta feature updates, Google downgrading ranking on vastly different content, and more. Kris Skavish November 1, 2024 Analytics Roundup – Updates from October 2024 ChatGPT traffic in the GA house! Plus new features in GA4 and understanding GTM first-party mode (with NotebookLM). Giddyup, it's October's Analytics Roundup. Nico Brooks October 31, 2024 GA4 Path Analysis with BigQuery Nico Brooks October 28, 2024 Five Great Plug-and-Play SEO Dashboards Preview five great dashboards for SEO reporting and analysis, and find the one that works best for you. Kris Skavish October 10, 2024 Digital Marketing Updates: October 2024 Ways Google is emphasizing the value of authenticity in organic results, the intro of search ads on TikTok, and Google Ads' automated ad "improvements". Kris Skavish October 1, 2024 Analytics Roundup Analytics Roundup – Updates from September 2024 "It's not me, it's you", Google Ads measurement, and dynamic metrics in Looker Studio...all in this month's marketing analytics roundup. Nico Brooks September 30, 2024 Reporting Funnel Reporting in Looker Studio with GA4 Events Learn how to use the Funnel chart type in Looker Studio to visualize GA4 metrics, such as steps in a purchase process. Nico Brooks September 30, 2024 Documenting a Google Tag Manager Container Learn how to automatically generate documentation for Google Tag Manager with a Colab-based tool. Simplify export and organization of tags, triggers & variables. Nico Brooks September 11, 2024 Previous Page1 Page2 Page3 Page4 Page5 Next subscribe Sign up for our newsletter to get the first look at new blogs.