blog Analytics Business for Good Content Marketing Marketing Resources Marketing Strategy Paid Media SEO & AIO All Search Search Analytics Roundup – Updates from October 2024 ChatGPT traffic in the GA house! Plus new features in GA4 and understanding GTM first-party mode (with NotebookLM). Giddyup, it's October's Analytics Roundup. Nico Brooks October 31, 2024 GA4 Path Analysis with BigQuery Nico Brooks October 28, 2024 Five Great Plug-and-Play SEO Dashboards Preview five great dashboards for SEO reporting and analysis, and find the one that works best for you. Kris Skavish October 10, 2024 Digital Marketing Updates: October 2024 Ways Google is emphasizing the value of authenticity in organic results, the intro of search ads on TikTok, and Google Ads' automated ad "improvements". Kris Skavish October 1, 2024 Analytics Roundup Analytics Roundup – Updates from September 2024 "It's not me, it's you", Google Ads measurement, and dynamic metrics in Looker Studio...all in this month's marketing analytics roundup. Nico Brooks September 30, 2024 Reporting Funnel Reporting in Looker Studio with GA4 Events Learn how to use the Funnel chart type in Looker Studio to visualize GA4 metrics, such as steps in a purchase process. Nico Brooks September 30, 2024 Documenting a Google Tag Manager Container Learn how to automatically generate documentation for Google Tag Manager with a Colab-based tool. Simplify export and organization of tags, triggers & variables. Nico Brooks September 11, 2024 Analytics Roundup Analytics Roundup – Updates from August 2024 Updates from the world of marketing analytics: GA4 to add benchmarking & plot rows; new CMP partners integrate with Google Tag; how to clean up GTM. Nico Brooks August 31, 2024 Beginner, Understanding GA4 5 Tips for Getting More from GA4’s Standard Reports Learn how to adjust settings on any standard report in GA4 to dive into the data and find what you're looking for. Kris Skavish August 16, 2024 Digital Marketing Updates: August 2024 What's been going on digital marketing the past month, including Chrome third-party cookies, PMax transparency, and the new SearchGPT. Kris Skavish August 1, 2024 Analytics Roundup Analytics Roundup – Updates from July 2024 Updates from the world of web analytics: Chrome third-party cookies, new BigQuery features, and shout outs to articles that made us smarter this month. Nico Brooks July 31, 2024 Advanced, BigQuery Five Reasons to Set Up the GA4 BigQuery Export Exporting GA4 data to BigQuery gets you better analysis, increased accuracy & faster reporting. We explain how it works, how much it costs & how to get started. Nico Brooks July 31, 2024 Previous Page1 Page2 Page3 Page4 Page5 Next subscribe Sign up for our newsletter to get the first look at new blogs.