Head of paid media
Chloe Pascoe
Chloe is the head of the paid media marketing practice at Two Octobers where she focuses on delivering results through an overarching strategy which is customizable to each client. Her extensive background in marketing and paid media, both agency and in house, gives her the ability to understand client needs while delivering for them on a deeper level.
Chloe has led multi-channel digital marketing programs for small, medium and large brands across multiple industries and led teams across all digital platforms. She is passionate about cutting through the noise to find what truly drives results based on each particular client and their business needs, all while developing long lasting business relationships.
insights
Hungry for more? Here are some of Kris’ insights about digital marketing.
blog
Digital Marketing Intern or Digital Marketing Apprentice?
Like many businesses, we created an internship to help aspiring marketers get on-the-job experience. And we helped launch people into digital marketing careers. Yay! But was that enough? Becoming a B Corp inspired us to think about addressing systemic problems. Could we use learn-on-the-job roles to improve diversity in our agency, in our industry, and
recorded workshop
Navigating Natural Foods E-Commerce
In a time of rapid change, how can natural foods companies leverage e-commerce to reach consumers directly? In this seminar, we provide recent trends in consumer buying behavior, with specific tips on how to sell more, better, on e-commerce websites.
whitepaper
Google Search Engine Results Page Changes: Friend or Foe?
For an ever-increasing variety of searches, the results page shows all sorts of things that aren’t paid results and aren’t organic webpage listings. What are these new elements and why are they here? What should your business do to protect itself and grow traffic from search?
