insights
Hungry for more? Here are some of Niki’s insights about SEO.
blog
Analytics Roundup – December 2025
Approaching marketing data management as a “data mesh” + great articles on monitoring AI bots, path analysis, data visualization, and more.
speaker
how to get the most out of gmb q&A
Niki presented some great info on how to get the most out of GMB Q&A at SMX East in February 2020. If you missed her talk, you’re not out of luck!
recorded workshop
how to migrate your site from an SEO perspective
Building a new website is a costly and complex endeavor, and if you don’t slow down to make sure your figurative SEO ducks are in a row, the investment of time and money could be undone after you launch the new site. Learn how to migrate your website without affecting your google ranking or clients.



