How to get the most out of Google Analytics

We are doing a presentation on September 15th for Denver Startup Week. More to follow after the presentation, but here is a link to the Google Presentation:

How to get the most out of Google Analytics

And here is a description of what we will be presenting on the Denver Startup Week site.

The jittery moments before a presentation:

jittery 1

 

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Page Value in GA4

GA4 doesn’t have a metric that is comparable to the Page Value metric from Universal Analytics. In this post, we will recreate the metric using GA4 data in Google BigQuery. Google defined the UA metric as:Page Value is the average value for a page that a user visited before landing on the goal page or completing an Ecommerce transaction (or both).

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