google analytics setup services
Google Analytics may be the most powerful free tool at your disposal. And chances are, you’re underusing it. If your GA account is set up, but you don’t have goals, events, and ecommerce data, you’re missing key insights about how website visitors become leads and customers. Worse yet, it’s not hard to miss critical configurations like cross-domain tracking, or add double tracking to your website, leaving you with misinformation.
- GA Audits
- In-depth review covers more than two dozen factors.
- Ensures goals, events, and other settings are configured accurately and in alignment with business goals.
- For tough problems that are hard to solve.
- Cross-domain tracking issues, 3rd-party integration tracking, or untrusted data.
- GA4 Setup
- Marketers and technologists are having a challenge configuring Google’s latest platform.
- Ensures goals, events, and ecommerce tracking you depend on in Universal Analytics are set up properly in GA4.
- Start tracking your data in GA4, and take advantage of insights and predictions powered by AI, deeper audience integration with Google Ads, and customer lifecycle reporting, among other intriguing new features.
- Customized Coaching & Audits
- GA audit with tailored coaching that answers how to extract the most value from GA with step-by-step live help, designed just for you. Learn more.
we value impact
A website launch can break technology. For one client, Google Ads continued to optimize to a broken conversion value. We fixed it and quickly saved them thousands in wasted spend.
Ever wonder where your sales are really coming from? So did our client, an educational company. After correcting tracking for their email channel, they were able to see which email promotions & copy worked, and drive more sales.
No tracking in a quote system means big gaps in path-to-purchase data. Our client was unable to connect traffic sources to leads & purchases, which meant not having a solid idea of where to invest media. We implemented tracking, established traffic source benchmarks, and successfully drove positive return on ad spend via paid media.