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Digital Marketing Updates: April 2025
New this month: take a look at BlueSky, hide ads on Reddit, more control in Demand Gen, AI Overview stats & a Google ranking algorithm update.

Analytics Roundup – Updates from March 2025
Product updates in Google’s analytics world, thoughts on AI and workflow, great articles about attribution & data privacy.

BigQuery GA4 transfer service first impressions
GA4’s new BigQuery Transfer Service populates reportable data, but the data is fairly shallow. Get an overview of the what’s included.

Digital Marketing Updates: March 2025
Get quick insights to keep your strategy on track with our latest digital marketing updates on Meta, Microsoft, Google, LinkedIn, and SEO shifts.

Analytics Roundup – Updates from February 2025
New features and noteworthy discussions about marketing analytics this month, including MMM resources and how the practice is evolving.

Analytics and the psychological cost of constant observation
Sometimes, the act of measurement affects the behavior of the thing we are measuring. That can result in hidden and not-so-hidden costs.