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Our blog is the heart and soul of our purpose-driven digital marketing work. Here you’ll find perspectives, tools, insights and ways to create the impact you want. Welcome to our learning community.
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Announcing the Digital Marketing Apprenticeship
The disruption and upheaval in doing business this year has been profound, largely due to the coronavirus. But, disruption doesn’t always have to be a bad thing: it also brings about new ideas, revitalization, new ways to connect with others
Regular expressions 101
In this video tutorial, we walk through key building blocks of regular expressions using the incredibly powerful REGEXEXTRACT function in Google Sheets. To follow along, make a copy of this Sheet. Topics covered: Matching characters and sets of characters Using
Web Accessibility Guide: What you need to know to start improving your site
By Niki Mosier and Brett Woodward You may have heard the term “web accessibility” before, but you might still have a few questions. Here’s a few of the most common ones: What does web accessibility actually mean?What are the benefits
Our Journey to Becoming a B Corp™
Two Octobers became B-Corp certified in July 2020. Learn a little about how we got there.
Marketing, Racism, and Two Octobers
Discussing race in the workplace didn’t come naturally to many Two Octobers team members. But we did, and had some interesting insights.
Google Analytics Account Permissions – What Does Each One Mean?
What do the different account permission levels in Google Analytics (GA) actually mean? Where you can assign them in the GA interface? We’ve got the answers. Google offers four permission levels that you can assign to users individually or as
