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Location Extension Updates – Manually Entered Addresses No Longer Supported
Update 3/9/16: There is still a way to add location extensions manually to your Google Ads account. Below are the 5 simple steps to make this happen. 1) Navigate to the ad extensions tab in Google Ads and select the
Google Ads View-Through and Analytics Assisted Conversions
“Appearing only for the Display Network, View-Through Conversions happen when a customer views your image or rich media ad before converting, but never actually clicks on the ad. If these customers later convert, this metric counts their conversions as “View-Through
Internal Site Search: Hiding in Plain Sight
Businesses pay a lot of money to figure out what people want from them and/or their industry. Even with that research, businesses can still miss the mark on what they deliver and how they deliver it. What a lot of
Google Ads Shopping Ads – Setting Bids by Product Price
Google recently released a major update to product advertising on their Ads platform. With the update came a new name, Shopping campaigns, replacing their previously-named Product Listing Ads (PLA) campaigns. Shopping campaigns generate keywords and ads from a product data
Does Moz Local Work?
Does Moz Local work for managing multi-unit businesses? == UPDATE – January 2016 Check out our updated Moz Local review with 20 months of data! == We’ve been testing Moz Local for 6 weeks hoping to answer this question. Last week
Moz Local Review: First 5 Weeks Results
UPDATED January 2016 Check out our latest Moz Local test with 20 months of data! Our Moz Local Review Findings When Moz launched their new Moz Local listing management tool in March, we at Two Octobers were pretty excited. The price
