Digital Marketing Updates: November 2026
Kris Skavish
November 5, 2026
ChatGPT ads updates; Google rebuffs rank trackers; video & written content published together generate more citations.
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Digital Marketing Updates: October 2026
Kris Skavish
October 29, 2026
New this month: publishers buying more ads; ChatGPT ads expanding; Google's 4th algo change this year; more AIO's for brand searches.
Brand Visibility Beyond Your Website: A Search and AI Checklist
Kris Skavish
November 2, 2026
Learn where you can impact how your brand is described outside your website, so you can improve AI's understanding of your brand.
Digital Marketing Updates: September 2026
Kris Skavish
September 1, 2026
AI-generated content rules, Reddit citations on ChatGPT decline, Google Display moving to DemandGen, and Meta AI works with Meta Ads.
Digital Marketing Updates: August 2026
Kris Skavish
August 3, 2026
GSC now shows views for third-party platforms like IG, YouTube & TikTok; Yelp partners with OpenAI; ChatGPT ads now have better performance marketing tools.
5 Things AI-User Bot Data Can Tell You About Your AI Visibility
Kris Skavish
November 2, 2026
Ai-user bots are visiting your website right now. Learn how you can use this data to improve your brand's AI visibility.
How to Measure Your Brand’s AI Visibility: A Four-Lens Framework
Kris Skavish
October 30, 2026
How do you even track visibility in AI? You can buy an expensive tool, but even that isn't the full story. Here's four signals we watch.
Digital Marketing Updates: July 2026
Kris Skavish
July 1, 2026
What's new in ChatGPT ads, Google Ads target CPA bidding, generative AI reporting in Search Console, and a new way to measure commodity content.
Digital Marketing Updates: June 2026
Kris Skavish
June 1, 2026
New this month: Google Marketing Live unveils AI-powered ad formats and shopping experiences, plus Google publishes its official guide to optimizing content for AI search and citations