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Marketing, Racism, and Two Octobers
As companies started expressing public support for the Black Lives Matter movement and protests against police violence, I felt conflicted. While I and many of our team support these things, who are we to make a public statement? More specifically,

Google Analytics Account Permissions – What Does Each One Mean?
What do the different account permission levels in Google Analytics (GA) actually mean? Where you can assign them in the GA interface? We’ve got the answers. Google offers four permission levels which you can assign to users individually or as

How to Start Selling on Amazon
E-commerce is a volatile buyers’ market where sellers need to be on their toes. If you are not flexible enough to change your marketing strategy, it will be tough to navigate the waters. Which Selling Plan Should You Choose? With

Lessons Learned building an Apps Script Add-on
Or how we build G-Suite Add-ons in a team environment. Table of Contents: Researching a team Workflow Twitter Research for the win The Skunkworks Framework Github Flow What is Github Flow? Google Apps Script Github Assistant Apps Script Error Handling

GMB Made Easier – A free tool to simplify your posts
It’s not surprising that with COVID-19, many location-based, brick-and-mortar businesses have had changing hours, closures, and somewhere in between. It’s been tough for customers too – not knowing if their favorite services are open and if so, are there new

Meet Noah Learner, Product Director
Noah Learner, our new Product Director, will lead and develop our tools practice, including automation and tech stack integrations. Noah comes to Two Octobers from Bike Shop SEO and Agency Automators. He is bringing a number of automation tools that