
Digital Marketing Updates: December 2024
Google tests AI Sales Assistant with conversational advice; TikTok launches an AI tool to create videos from URLs for effortless ads.

Google tests AI Sales Assistant with conversational advice; TikTok launches an AI tool to create videos from URLs for effortless ads.

The latest developments in digital marketing include Meta feature updates, Google downgrading ranking on vastly different content, and more.

Preview five great dashboards for SEO reporting and analysis, and find the one that works best for you.

Ways Google is emphasizing the value of authenticity in organic results, the intro of search ads on TikTok, and Google Ads’ automated ad “improvements”.

Learn how to adjust settings on any standard report in GA4 to dive into the data and find what you’re looking for.

What’s been going on digital marketing the past month, including Chrome third-party cookies, PMax transparency, and the new SearchGPT.