Mastering Data Blends: Looker Studio for Marketers
Nico Brooks
Blends are one of the most powerful features in Looker Studio, but they’re a little tricky to get your head around. Learn why and how to use blends.
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Looker Studio articles
Looker Studio (formerly Google Data Studio) is an essential part of digital marketers’ toolsets. Use it to create pretty dashboards or quickly analyze data from multiple data sources and Google Big Query. Our articles share tips and techniques for working with Looker Studio
Reporting on GA4 Landing Pages in Looker Studio
Nico Brooks
GA4 Landing page data is not available as a dimension in Looker Studio. We share a workaround and walk you through some advanced techniques.
Report on Individual GA4 Conversions in Looker Studio
Nico Brooks
Find out how to report on individual Google Analytics 4 conversions in Looker Studio by blending and filtering your data or creating custom metrics.
Guide to GA4 Scroll Tracking
Nico Brooks
In this GA4 tutorial, we cover how to set up the Scroll Depth trigger in Google Tag Manager (GTM) *and* how to create a scroll depth report in Looker Studio.