blog Analytics Business for Good Content Marketing Marketing Resources Marketing Strategy Paid Media SEO & AIO All Search Search Video AI for Marketing Analysis: When to Trust the Robots AI can speed up marketing data analysis, but it might lead you off a cliff. A practical framework for different levels of AI involvement in your analysis. Nico Brooks August 12, 2026 Updates Digital Marketing Updates: August 2026 GSC now shows views for third-party platforms like IG, YouTube & TikTok; Yelp partners with OpenAI; ChatGPT ads now have better performance marketing tools. Kris Skavish August 3, 2026 Roundup Analytics Roundup – August 2026 Reporting with AI: faster, yes, but not always better. GA's new Source grouping plus great shares: chart making with AI, influence without authority, more. Nico Brooks August 3, 2026 Cognitive Surrender: Implications for Doing Analytics Work with AI New research finds people accept wrong AI answers 80% of the time. What that means for analytics teams, and three ways to build guardrails into your work. Nico Brooks August 3, 2026 Video 5 Things AI-User Bot Data Can Tell You About Your AI Visibility Ai-user bots are visiting your website right now. Learn how you can use this data to improve your brand's AI visibility. Kris Skavish July 7, 2026 Video How to Measure Your Brand’s AI Visibility: A Four-Lens Framework How do you even track visibility in AI? You can buy an expensive tool, but even that isn't the full story. Here's four signals we watch. Kris Skavish July 7, 2026 Updates Digital Marketing Updates: July 2026 What's new in ChatGPT ads, Google Ads target CPA bidding, generative AI reporting in Search Console, and a new way to measure commodity content. Kris Skavish July 1, 2026 Roundup Analytics Roundup – July 2026 Product updates in GA, GTM, GSC, plus great articles on AI-assisted analysis and instructive accounts of challenges with AI adoption in the workplace. Nico Brooks July 1, 2026 Video B2B Email Marketing That Drives SQLs B2B email marketing works best built around pipeline goals--not just open rates. Level up your email program with our tips. Jeff Rovner June 22, 2026 Roundup Analytics Roundup – June 2026 Google Marketing Live analytics updates, AI tools transforming workflows, and tracking AI agents is the new measurement challenge. Nico Brooks June 1, 2026 Updates Digital Marketing Updates: June 2026 New this month: Google Marketing Live unveils AI-powered ad formats and shopping experiences, plus Google publishes its official guide to optimizing content for AI search and citations Kris Skavish June 1, 2026 Video Intent Over Keywords: Why marketers need an intent-focused content strategy in the age of AI Learn why the intent behind the query is a better foundation for content strategy than just looking at keywords and keyword volume. Brett Woodward May 11, 2026 Previous Page1 Page2 Page3 Page4 Page5 Next subscribe Sign up for our newsletter to get the first look at new blogs.