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GA4

Page Value in GA4

GA4 doesn’t have a metric that is comparable to the Page Value metric from Universal Analytics. In this post, we will recreate the metric using GA4 data in Google BigQuery. 

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GA4

Report on File Downloads in GA4

Learn how to report on PDF & other file downloads in GA4 with a custom report and improve it with a custom metric.

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Marketing Resources

Digital Marketing Industry Updates: June 2023

The impending Google Analytics change and Google’s steps into generative AI for ads and search results. It’s our June digital marketing update.

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Looker Studio

Time-of-Day reporting in GA4 & Looker Studio

GA4’s reporting for hour of day & day of week is limited. Learn how to create an easy-to-read chart in Looker Studio & a little about BigQuery along the way.

trash cleanup two octobers april 2023
Business for Good

Celebrating Volunteer Month

Two Octobers employees got out of the office in March, following their passions to make their communities better.

The quota error screen shown in Looker Studio when GA4 quotas have been exceeded.
Looker Studio

Avoid the Looker Studio Quota Error

In this Looker Studio tutorial, we explain how to use the Extract Data connector in Looker Studio to overcome the dreaded GA4 Quota Error.

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