How Consumers View Retail Price Image: Implications for Digital Marketing

Price-conscious shoppers are a popular target for marketers, but there’s a lot beyond deals and coupons that influence consumer perception of a business’s pricing. Using these more subtle factors can be a valuable tool for crafting effective marketing copy. Consider this: you are planning a party, but now isn’t the best time to be spending […]

Conflicting Google My Business Pages

Conflicting Google My Business Pages

In last week’s episode of Google My Business EMERGENCY!, we explained why so many businesses can share the same address and the problems this can cause when trying to claim your Google My Business page. Our first responders arrived to find a multi-business pile-up. Names, addresses, and phone numbers were strewn about. Suite numbers lay […]

Google My Business for Medical Clinics

Google My Business for Medical Clinics

Why is it so hard to claim a Google My Business page? Medical clinics often struggle to claim and maintain their Google My Business (GMB) pages. The same is true for doctors, lawyers, real estate agents and others. The problem is that many of these businesses share the same or similar addresses, and often even […]

Google My Business Phone Support

Navigating the Google My Business online support can be pretty frustrating. You can find answers to some of the most common problems, but it can take a lot of digging, or professional help. Happily, Google does offer telephone support business pages. They are trained to navigate the system. The really good support people can sometimes move mountains, […]

Problems Accessing Google My Business Pages

There are a number of reasons why you might not be able to access your business’ page on Google My Business; you can’t remember your password, someone else has verified the page, or maybe you just don’t know. Process to gain access to Google My Business account If you’ve forgotten your Google account name or password, or […]

Creating Countdowns with Customized Ads

Creating ads has been made a lot easier with the new Customized Ads feature from AdWords. Ads with many different products, prices or events can now be automatically generated. Customized Ads eliminate labor-intensive ad text changes, while also preserving ad data. What may be more exciting is it is now possible to have time sensitive […]