Author: Nico Brooks

google analytics events cheat sheet

Google Analytics Events Cheat Sheet

I’m presenting at the Denver Google Analytics Meetup tonight, and put together this cheat sheet on Google Analytics Events. Here’s a PDF version. Hat tip to Lunametrics for helpful scripts and being generally awesome.

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old fashioned open sign

Advanced Reporting & Automation for Google Shopping

Using the Google Merchant Center API, Supermetrics & More By Nico Brooks & Maggie Castle It doesn’t take much to upend a Google Merchant Center (GMC) account.  A single recalled product in a feed of thousands could suspend an entire feed.  Discrepancies in shipping costs, lost site verification, or expired feeds are also common culprits.

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google sheets with love in the title

Find and Replace in Google Sheets with regex

A handy trick for using google sheets regex File under: anecdotes from my love affair with Google Sheets. If you’ve ever had to consolidate a bunch of messy data into a few stem patterns, read on. I recently found myself needing to consolidate a bunch of Google Analytics page view data into a shortened list.

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