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Six Must-have Citations in 2016
Extra, extra! Emily Bacher just published an updated version of this post for 2020. While much of the information in this post is still relevant, we encourage you to check out the updated version for the latest and greatest local
Replacing AdWords Editor HTML Export Functionality
Updated August, 2016, to reflect changes in AdWords Editor and added support for the expanded text ad format. In the Summer of 2015, Google removed the HTML export feature from AdWords Editor. We made heavy use of this functionality in
How Consumers View Retail Price Image: Implications for Digital Marketing
Price-conscious shoppers are a popular target for marketers, but there’s a lot beyond deals and coupons that influence consumer perception of a business’s pricing. Using these more subtle factors can be a valuable tool for crafting effective marketing copy. Consider
Conflicting Google My Business Pages
In last week’s episode of Google My Business EMERGENCY!, we explained why so many businesses can share the same address and the problems this can cause when trying to claim your Google My Business page. Our first responders arrived to
Google My Business for Medical Clinics
Why is it so hard to claim a Google My Business page? Medical clinics often struggle to claim and maintain their Google My Business (GMB) pages. The same is true for doctors, lawyers, real estate agents and others. The problem
Problems Accessing Google My Business Pages
There are a number of reasons why you might not be able to access your business’ page on Google My Business; you can’t remember your password, someone else has verified the page, or maybe you just don’t know. Process to gain access
