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Digital Marketing Updates: April 2025

Marketing Resources, Paid Media, SEO / By Kris Skavish / April 1, 2025
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New this month: take a look at BlueSky, hide ads on Reddit, more control in Demand Gen, AI Overview stats & a Google ranking algorithm update.

Digital Marketing Updates: April 2025 Read More »

Analytics Roundup – Updates from March 2025

Analytics / By Nico Brooks / March 31, 2025
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Product updates in Google’s analytics world, thoughts on AI and workflow, great articles about attribution & data privacy.

Analytics Roundup – Updates from March 2025 Read More »

BigQuery GA4 transfer service first impressions

GA4 / By Nico Brooks / March 31, 2025
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GA4’s new BigQuery Transfer Service populates reportable data, but the data is fairly shallow. Get an overview of the what’s included.

BigQuery GA4 transfer service first impressions Read More »

Digital Marketing Updates: March 2025

Marketing Resources, Paid Media, SEO / By Kris Skavish / March 4, 2025
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Get quick insights to keep your strategy on track with our latest digital marketing updates on Meta, Microsoft, Google, LinkedIn, and SEO shifts.

Digital Marketing Updates: March 2025 Read More »

Analytics Roundup – Updates from February 2025

Analytics / By Nico Brooks / March 4, 2025
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New features and noteworthy discussions about marketing analytics this month, including MMM resources and how the practice is evolving.

Analytics Roundup – Updates from February 2025 Read More »

Analytics and the psychological cost of constant observation

Analytics / By Nico Brooks / March 4, 2025
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Sometimes, the act of measurement affects the behavior of the thing we are measuring. That can result in hidden and not-so-hidden costs.

Analytics and the psychological cost of constant observation Read More »

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